[vc_row dfd_row_config=»full_width_content»][vc_column][dfd_spacer screen_wide_resolution=»1280″ screen_wide_spacer_size=»50″ screen_normal_resolution=»1024″ screen_tablet_resolution=»800″ screen_mobile_resolution=»480″ screen_normal_spacer_size=»20″ screen_tablet_spacer_size=»20″ screen_mobile_spacer_size=»20″][dfd_carousel module_animation=»transition.slideDownIn» slides_to_show=»6″ screen_normal_resolution=»1024″ screen_normal_slides=»4″ screen_tablet_resolution=»800″ screen_tablet_slides=»4″ screen_mobile_resolution=»480″ screen_mobile_slides=»3″ arrows=»» dots=»» slider_type=»horizontal»][dfd_single_image image=»19199″ hover_style=»dfd-image-shadow» link_object=»link» enable_link=»yes» image_ext_link_url=»http://blaviceservices.com/buzoneo-inteligente/»][dfd_single_image image=»19201″ hover_style=»dfd-image-shadow» link_object=»link» enable_link=»yes» image_ext_link_url=»http://blaviceservices.com/poming-y-perching/»][dfd_single_image image=»19208″ hover_style=»dfd-image-shadow» link_object=»link» enable_link=»yes» image_ext_link_url=»http://blaviceservices.com/marketing-sampling/»][dfd_single_image image=»19212″ hover_style=»dfd-image-shadow» link_object=»link» enable_link=»yes» image_ext_link_url=»http://blaviceservices.com/parabriseo/»][dfd_single_image image=»19206″ hover_style=»dfd-image-shadow» link_object=»link» enable_link=»yes» image_ext_link_url=»http://blaviceservices.com/reparto-en-mano/»][dfd_single_image image=»19213″ hover_style=»dfd-image-shadow» link_object=»link» enable_link=»yes» image_ext_link_url=»http://blaviceservices.com/pegado-de-carteles/»][/dfd_carousel][dfd_spacer screen_wide_resolution=»1280″ screen_wide_spacer_size=»50″ screen_normal_resolution=»1024″ screen_tablet_resolution=»800″ screen_mobile_resolution=»480″ screen_normal_spacer_size=»20″ screen_tablet_spacer_size=»10″ screen_mobile_spacer_size=»20″][/vc_column][/vc_row][vc_row full_height=»yes» force_equal_height_columns=»main_row» mobile_destroy_equal_heights_resolution=»799″ dfd_row_config=»full_width_content» mobile_destroy_equal_heights=»yes»][vc_column width=»1/2″ el_class=»dfd_col-tablet-12″ offset=»vc_col-lg-6 vc_col-md-6 vc_col-xs-12″ css=».vc_custom_1536786225254{background-image: url(http://blaviceservices.com/wp-content/uploads/marketing-directo-sampling.jpg?id=19288) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}»][dfd_spacer screen_wide_resolution=»1280″ screen_wide_spacer_size=»0″ screen_normal_resolution=»1024″ screen_tablet_resolution=»800″ screen_mobile_resolution=»480″ screen_normal_spacer_size=»0″ screen_tablet_spacer_size=»0″ screen_mobile_spacer_size=»150″][/vc_column][vc_column width=»1/2″ css=».vc_custom_1462025533627{padding-right: 8% !important;padding-left: 5% !important;}» el_class=»custom-change-padding20 dfd_col-tablet-12″ offset=»vc_col-lg-6 vc_col-md-6 vc_col-xs-12″][dfd_heading module_animation=»transition.slideRightIn» content_alignment=»text-left» delimiter_margin=»» style=»style_01″ subtitle=»Servicios y Reparto Publicitario» title_font_options=»tag:h5|font_size:55|line_height:55|letter_spacing:-3″ subtitle_font_options=»tag:h3″ heading_margin=»margin-bottom:15px;» subheading_margin=»margin-bottom:25px;» title_responsive=»font_size_mobile:45|line_height_mobile:45|letter_spacing_mobile:-2″]Sampling[/dfd_heading][dfd_spacer screen_wide_resolution=»1280″ screen_wide_spacer_size=»19″ screen_normal_resolution=»1024″ screen_tablet_resolution=»800″ screen_mobile_resolution=»480″ screen_normal_spacer_size=»19″ screen_tablet_spacer_size=»20″ screen_mobile_spacer_size=»20″][vc_column_text item_animation=»transition.slideRightIn»]

El sampling es otro término anglosajón del Marketing Directo. Se trata de un método de reparto (reparto en mano, buzoneo etc…) de muestras gratuitas o de manera promocional de productos que sirven de ejemplo (sample) con el fin de captar a clientes en futuros pedidos de estos productos o muestras.

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Como hemos dicho el sampling es una buena estrategia del marketing directo. Éste ayuda a mejorar y pontenciar los resultados de ventas de determinados productos. El consumidor puede ver una muestra del producto y al mismo tiempo obtenemos una mayor confianza y satisfacción final en los clientes.

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